Treetops Resort is in search of an experienced marketing professional: Someone who straddles the fence: where project manager meets creative, where artist meets scientist. A little right brain, a little left brain.
Are you any of the following? Better yet, are you all of the following?
The Ideal Candidate:
- Is hungry to tell great brand stories, humble in the pursuit of excellence, and smart—able to read the room and remain aware of the big picture.
- Is a self-starter, a strong writer, and well-organized.
- Can create a marketing plan or a creative brief… or can internalize and execute from another’s marketing plan or creative brief.
- Loves the resort lifestyle that Treetops brings to market: You love golf, you love skiing, you love vacation getaways, you love the great outdoors, you love the Up North lifestyle, and you want to share and promote the emotions and excitement and memories associated with these experiences.
- Is a very, very strong writer. (Did we mention this already? Must be important!) Direct, subtle, cheeky, out of left field, or just damn interesting—a writing chameleon in pursuit of great brand stories and campaigns that command attention.
Responsibilities include, but are not limited to:
• Maintain brand and persona consistency for the resort’s primary businesses: golf, ski, lodging/vacation getaways, and group business (plus dining, spa, special events, club membership, and merchandising)
• Manage campaign calendar for future outbound content (email/social channels)
• Manage guest, property owner, and member communication programs
• Assist with influencer opportunities / relationships
• Assist with monthly analytics and data reporting
• Liaison with agencies as necessary
• Represent Treetops brand at occasional offsite functions
Desired but not required: GHIN Handicap Index and portfolio of brand work
