Dealer Marketing Manager

Company Summary:

At Young Innovations, we foster a dynamic environment where team members make an impact every day as part of a collaborative, inclusive culture. Together, we serve the dental profession and their patients, united in our mission of achieving a Lifetime of Oral Health™

We embrace diverse perspectives and encourage bold thinking, challenging traditional approaches with a bias for action. Whether you’re looking to expand your skills or grow your career, Young is here to support your goals and continuous learning. At Young, YOU are at the core of what we do.

Position Overview:

The Marketing Manager plays a key role in Young’s Campaign Engine, driving growth across our distributor network by developing and executing data-informed marketing programs. This role connects strategy and execution, turning insights, product priorities, and promotions into campaigns that motivate dealers and drive pull-through demand from dentists and hygienists.

You’ll like this role if:

• You have strong marketing acumen with an eye for detail and operational excellence.
• You understand how to balance dealer relationships, creative messaging, and performance analytics to deliver measurable results.
• Ability to juggle multiple campaigns and business priorities in a fast-paced data driven organization.
• You enjoy building a strategic vision in partnership with other leaders in the organization and seeing it through execution and results!

Why You’ll Love Working Here:

• Medium sized company – not too big, not too small – just enough to get things done and see your impact.
• Did we say benefits? Full medical, dental, vision, 401k, parental leave, paid holidays, paid time off, and more!
• Dynamic marketing organization that drives sales and is growing!

Who you’ll work with:

• Working as part of the Campaign Engine and reporting to the Director of Marketing, this role works closely with Category/Product Management, Sales, and the Content & Digital team to ensure that dealer campaigns are consistent, engaging, and effective.

What You’ll Do:

• Campaign Strategy & Execution
  • Partner with the Sales team to build annual and quarterly dealer marketing calendars aligned with product launches, promotions, and commercial priorities.
  • Translate business objectives into integrated campaigns across digital and event channels.
  • Collaborate with Product Management and Sales to align messaging, timing, and promotional offers for each dealer partner.
  • Support development of co-marketing assets, dealer training materials, and sales enablement tools.
• Campaign Execution & Optimization
  • Manage end-to-end execution of dealer marketing campaigns through HubSpot and related platforms, including segmentation, creative deployment, and lead tracking.
  • Coordinate with the Content & Digital team to deliver creative assets, paid media support, and social amplification for key campaigns.
  • Monitor campaign performance using dashboards and analytics tools; analyze data to optimize spend and improve ROI.
  • Maintain dealer promotion schedules, ensuring consistent communication and execution across all partners.
• Relationship Management & Collaboration
  • Serve as the primary marketing point of contact for key dealer partners, building trust and collaboration to maximize exposure and sales impact.
  • Partner with the Professional Relations team to incorporate educational and clinical content into dealer campaigns when applicable.
  • Support the Director of Marketing in budget planning, forecasting, and post-campaign reporting.
  • Lead or contribute to dealer-facing events, webinars, and tradeshows that strengthen brand visibility and engagement.

What You’ll Bring:

• Bachelor’s degree in Marketing, Communications, or Business.
• 5+ years of marketing experience with a focus on digital and e-commerce strategy.
• Knowledge of the dental or orthodontic industry strongly preferred.
• Proven ability to manage multiple campaigns with attention to detail, timing, and ROI.
• Excellent communication skills and ability to collaborate across departments.

Technical Skills

• Hands-on experience in HubSpot for campaign automation, email marketing, and reporting preferred, CRM experience required.
• Strong analytical skills with proficiency in Google Analytics and Excel.

Compensation Range:$ 115,000 - $130,000

The pay range reflects the minimum and maximum target for the position at the time of posting. Within the range, the compensation will be determined based on education/training, skill set, experience, and other organizational needs.

Physical Requirements/Working Locations

Office/Remote Environment

This position is based in an office environment and is primarily sedentary in nature. It requires regular use of standard office equipment, including computers, phones, photocopiers, scanners, filing cabinets, and fax machines. Some roles may involve wearing a headset and sustained computer use for 8 or more hours per day. Employees may be required to sit, stand, or walk for extended periods, and occasional bending, lifting, or carrying items up to 50 pounds may be necessary.

We are an Equal Opportunity Employer and value diversity at all levels of the organization. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.

Young Innovations, Inc. is an Equal Opportunity Employer and E-Verify participating employer.