Ecommerce Content Specialist (BigCommerce)

Store Supply Warehouse (SSW) is a nationwide leader in store supplies and retail fixtures. For over 30 years, we have supported retailers and small business owners across the country as they chase their version of the American dream. At SSW, we are passionate about delivering exceptional ecommerce customer experiences through thoughtful merchandising and data-driven content optimization.

We are looking for an Ecommerce Content Specialist to join our team. This role is primarily responsible for the management, enhancement, and optimization of our BigCommerce storefront. The ideal candidate will have experience in ecommerce content management, product copywriting, and on-page SEO.

This position requres in-office work (with limited WFH flexibility) and is located in St. Louis, MO.

This individual will use tools including BigCommerce, SearchSpring, and Plytix (PIM) to improve how our products are found, described, and purchased online — directly impacting the customer experience.

Their decisions and executed vision will directly affect product discovery and conversion, organic search traffic, SEO rankings, product catalog data accuracy, publishing speed, and the overall user experience and customer satisfaction.

Key Responsibilities

Content & Merchandising

• Manage BigCommerce product catalog content: product pages, categories, filters, and bundles
• Write and optimize product and category descriptions using SEO best practices
• Build and update landing pages using BigCommerce Page Builder

Data & Operations

• Execute bulk product updates using CSV imports/exports
• Maintain product data accuracy, naming conventions, and taxonomy
• Plan and manage content calendars for new launches and seasonal campaigns

Performance & Optimization

• Monitor content performance using analytics tools
• Report on traffic, conversion rates, and engagement metrics
• Identify and implement content improvement opportunities

Cross-Functional Collaboration

• Work closely with cross-departmental teams and outside vendors on campaigns and content standards  

What We're Looking For

• 3–5 years of ecommerce content management, product merchandising, or digital product marketing experience
• Hands-on experience with the BigCommerce platform (Admin, Page Builder, Stencil/Cornerstone themes
• Strong working knowledge of SEO: metadata, schema markup basics, keyword research, and internal linking
• Excellent product copywriting and editing skills with attention to brand voice
• Experience managing large-scale product data using CSV or similar formats
• Strong attention to detail and ability to manage projects and deadlines

Nice to Have:

• Experience using Plytix PIM, Notion, SearchSpring, or similar software applications, as well as basic SQL queries
• Familiarity with Power BI, Google Analytics, or Search Console
• Understanding of conversion rate optimization (CRO), A/B testing, accessibility standards, and image optimization
• Exposure to platforms like Shopify, Magento, or headless CMS environment

What We Offer

• Competitive base salary: $55,000-70,000 based on knowledge and experience
• Health, Dental, and Vision insurance
• 401(k) with Company Match
• Paid Time Off and Holidays
• Opportunities to gain experience within a supportive, fast-paced team

Store Supply Warehouse is an equal opportunity employer. We welcome applicants of all backgrounds and are committed to creating an inclusive environment for all employees.