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JOB TITLE: Leasing and Marketing Manager
REPORTS TO: General Manager
DIRECT REPORTS: No
Who We Are
Established in 2020 to deliver specialized management services for student housing, B.HOM manages 30,000+ beds at 34 schools across the United States. Powered by innovation and a can-do attitude, the team at B.HOM strive to create a smarter way to live, invest, manage, and grow.
We are a welcoming band of go-getters who think big, sweat the details, and take our work (but never ourselves) too seriously. We set our sights high, own our mistakes, and turn lemons into lemonade. We are incredibly proud of how far we’ve come and are ready to tackle what’s next. Come join us!
Role Overview
As the Leasing and Marketing Manager, you’ll have a big mission. If you choose to accept it, your mission will be successful management and oversight of the marketing and leasing functions and strategies for the property/properties, ensuring occupancy and resident retention meet property goals, and that leasing team members are meeting established goals and following all marketing and leasing company policies and procedures. Exhibits strong commitment to the service needs of the internal and external customer. Represents the company in a professional and courteous manner. You also understand the value of taking a moment to express gratitude to the village that helped to make it happen. As you can likely tell, 'how' things are done matters just as much as ‘what’ is done here at B.HOM!
Key Responsibilities
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Create, implement, evaluate and track weekly/monthly/annual marketing plans based on occupancy goals and market conditions; course correcting as needed to meet established goals; analyzing university and community market trends to identify additional marketing opportunities.
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Assist General Manager with hiring, training, supervising and coaching leasing team members and Community Ambassadors for success; developing and leading in-depth training programs for team members around leasing, touring and customer service expectations; create and manage all leasing team schedules
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Manage regular reporting, including but not limited to, annual market analysis reports including criteria such as enrollment, housing facilities, campus calendars and admission standards; reporting on new housing developments and planned developments within the market
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Create and oversee marketing opportunities related to campus calendar research such as; housing fairs, homecoming, student club events (on and off campus), and other organization events; manage relationships with college/university representatives to market to new student groups
You Have
Seniority Level: Experienced
Industry: Property Management
Employment Type: Full-Time
Location: Onsite
Work Schedule: Monday-Friday (work schedule may vary) with extended hours and/or weekends being required as scheduled, or as needed to meet business needs.
At B.HOM, we believe our strength lies in our people. We are proud to be an Equal Employment Opportunity Employer, committed to fostering a workplace where everyone feels included, valued, and heard. Our posted compensation reflects the value of talent across multiple U.S. markets and is based on job-related knowledge, skills, and experience.