Social Media & Community Manager (NOLA)
Relevant Studios, LLC is a New Orleans based digital+social marketing content hub for Wm. B. Reily & Company's food and beverage brands.
We are seeking a dynamic and creative social media community manager to help build, nurture, and manage Reily Foods brands online communities across various social media platforms. The community manager will act as a brand ambassador, engaging with followers, creating content, and fostering a positive brand image. The role also includes monitoring online conversations, tracking community metrics, and collaborating with the Marketing team to align social media efforts with overall business goals and key performance indicators.
Key Responsibilities:
● Strategy Implementation: Collaborate with the Marketing team to define objectives, develop creative execution plans within brand guidelines, implement social media strategies, and establish success metrics.
● Brand Representation: Act as the voice of the brand online to ensure consistent brand messaging and positive brand perception and, when needed, serve as the face of the brand at activation events.
● Content Creation and Management: Work with Marketing and Advertising Agency team to create engaging content (text, images, videos) for social media platforms, managing editorial calendars, and ensuring content is published on time.
● Community Engagement: Respond to comments, messages, and inquiries, moderating discussions, and fostering a positive and active community environment.
● Community Building: Build relationships with community members, identify and engage with creators/influencers, and coordinate partnership opportunities.
● Performance Monitoring and Analysis: Track and analyze social media metrics, generating reports on community sentiment, and identifying areas for improvement.
● Collaboration: Work with Marketing, Customer Service, and other teams to align social media efforts with overall business objectives.