Who We Are
American Farmland Trust (AFT) is the only national organization that takes a holistic approach to agriculture, focusing on the land itself, the agricultural practices used on that land, and the farmers and ranchers who do the work. AFT launched the conservation agriculture movement and continues to raise public awareness through our No Farms, No Food message. Since our founding in 1980, AFT has helped permanently protect nearly 8 million acres of agricultural lands, advanced environmentally sound farming practices on millions of additional acres and supported thousands of farm families. Long a pioneering leader, AFT continues to evolve to meet the needs of farmers and ranchers nationwide, adapting its approach to ensure the continued strength and resilience of agriculture and rural communities nationwide.
Position Summary
The Director of Planned Giving will provide strategic leadership for AFT’s planned giving program, deepening donor engagement and growing future support to advance AFT’s mission of protecting farmland, promoting environmentally sound farming practices, and supporting farmers and ranchers nationwide. Reporting to the Vice President of Development, this role works closely with AFT’s Individual Giving (IG) and Farm Legacy Teams, as well as colleagues across the organization.
The Director will manage a portfolio of planned giving prospects and donors, serve as an internal expert on gift planning, and collaborate with the Farm Legacy Director and IG Team on blended deferred gift strategies involving farmland and other complex assets. The position requires an experienced planned giving professional who can engage donors, advance conversations about legacy gifts, and steward commitments with a high level of integrity and sophistication.
Key Responsibilities
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Proactively identify, cultivate, solicit, and steward a portfolio of planned giving donors and prospects.
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Manage planned giving marketing and communications, including mail, digital, and print strategies to promote QCDs, bequests, and other vehicles.