SOCIAL MEDIA SPECIALIST

Jasco is currently seeking a creative and forward-thinking Social Media Content Creator who loves ideating and crafting social-first content that stops the scroll. If you’re a natural storyteller with a knack for spotting trends and transforming product features into engaging content, we want to hear from you

Responsibilities will include:

• Plan, create, and publish engaging social media content across various platforms and brand accounts that align with brand guidelines and growth goals.
• Own the day-to-day organic content calendar and posting schedule while always looking ahead for opportunities to support promotions, product launches, and brand storytelling.
• Collaborate with marketing teams to bring campaigns to life and support product launches, promotions, and seasonal moments. Work closely with designers, photographers, videographers, and others to create cohesive, scroll-stopping visuals and videos.
• Capture and edit social content including short-form videos, voice overs, and photos onsite and on-the-go. This also includes on-camera opportunities for photos/videos.
• Stay ahead of trends by tapping into emerging tools, platforms, and social media moments to keep our content fresh and relevant.
• Assist Social Media Coordinator with influencer collaborations – from researching new partners to gathering insights and coordinating deliverables.
• Engage with the community across platforms, helping to grow our following and build authentic connections with our audiences. Respond to comments and DMs with authentic, on-brand voice, and find creative ways to start and continue conversations.
• Track and report on content performance, experiment based on analytics, and make creative recommendations based on what’s working — or what we should try next.
• Assist with local and national PR efforts for Jasco and our brands. This includes assisting the Digital Marketing Manager and external agencies with various public relations activities, supporting local projects aimed at building Jasco’s community presence and attending local events.
• Performs other related duties as required.

• Bachelor’s degree in the area of marketing, journalism, communications or in a related field is required.
• A minimum of two years experience in social media content creation required

• Highly organized and forward-thinker who is great at planning, meeting deadlines, manage multiple brand accounts (voices), and stay organized without losing creativity.

• Are excited to step in front of the camera and be a relatable, authentic face of our company and brands.

• An impressive portfolio of creative social media content preferably for consumer brands and products.

• Know your way around Instagram Reels, TikTok trends, YouTube Shorts, and storytelling in 15 seconds or less.

• Are confident shooting and editing on your phone and using tools like CapCut, Canva, etc.

• Have excellent writing skills and ability to turn product features and tech specs into visually exciting content.

• Are a team player who can collaborate while also taking ownership of projects from idea to execution.

• Are curious, proactive, and energized by the fast-changing world of digital marketing.

Please include a link to your portfolio and social media accounts (Instagram, TikTok, or YouTube) that you have been responsible for managing / creating content for.

Jasco is an Equal Opportunity/Affirmative Action/E-Verify Employer