Social Media Coordinator and Content Producer

Location: Hybrid (needs to be in driving distance of Phoenix, AZ)

Reports to: Director of Online Marketing

Overview:

Imaging Brands, an Arizona-based developer of innovative, high-tech accessories serving the needs of professional photographers, is seeking a skilled Social Media Coordinator and Content Producer to work with our online engagement, social media communications and community efforts.

We’re looking for an individual who is equal parts strategist, communicator and creator. This dynamic role is ideal for someone who thrives in a small-team environment and can own the full spectrum of content ideation, production  and distribution — from campaign strategy and development to shooting product videos and lifestyle content. You’ll engage with our digital audience and shape our visual identity across online & social platforms, building lasting connections with both B2C and B2B audiences.

Key Responsibilities

Social Media Strategy & Execution

•    Analyze and optimize the current digital marketing and social strategy; identify growth opportunities
•    Develop and execute a comprehensive organic and paid social media strategy aligned with company goals
•    Plan and manage the editorial calendar across Instagram, YouTube,  Reddit, Facebook, with the potential to grow into TikTok, LinkedIn and other emerging platforms
•    Manage daily posting, community engagement, customer interactions, and follower growth
•    Lead influencer collaborations, UGC campaigns, and partnerships to expand reach and engagement
•    Monitor platform trends, analytics, and performance metrics to continually optimize content and strategy
•    Willingness to understand the benefits and drawbacks of AI tools and use them appropriately according to our industry and company standards

Content Creation & Production

•    Produce high-quality short and long-form content including videos, stills, reels, product photos, product ads, and promotional campaigns
•    Script, storyboard, shoot, and edit content for web, email, social platforms, in-store screens, and training programs
•    Capture lifestyle and product photography for new launches and catalog updates
•    Cover events, interviews, and product demos with end-to-end video production capabilities
•    Repurpose and refresh existing content based on performance metrics and evolving brand needs
•    Maintain consistent brand storytelling through visual and written content across all channels

Collaboration & Communication

•    Work closely with Marketing, Sales, and Customer Service teams to ensure brand and message alignment
•    Support product launches with compelling digital assets and coordinated content rollouts
•    Provide customer education through engaging visuals, how-to videos, and product explainers
•    Communicate campaign impact through analytics, insights, and reports

Why Join Us?

•    Be part of a small, empowered team where your efforts will have a direct impact
•    Create and shape content that engages and supports creative professionals worldwide
•    Work in a collaborative & creative environment where innovation and ideas are valued
•    Contribute to a brand with a strong visual identity and a loyal, engaged customer base

 

Benefits

•    Competitive salary and career growth opportunities, based on experience
•    Competitive benefits include Health, Dental and Vision with company contribution
•    Life insurance, AD&D, short-term and long-term disability 
•    Generous 401K Match Program 
•    Excellent Product Discounts 
•    Hybrid/Remote Work Option
•    Paid time off and sick leave
•    Increasing vacation time with tenure, additional company days off
•    Collegial work environment