Manager, Philanthropy-Recurring Giving

OVERALL POSITION DESCRIPTION

The Manager, Philanthropy will join World Food Program USA's Individual Philanthropy team, within the Development division, helping to increase financial support of the United Nations World Food Programme (WFP), one of the world's largest humanitarian organizations addressing global hunger.

Since 2020, World Food Program USA has experienced significant growth, especially within its individual donor programs. Propelling this growth has been a combination of the COVID-19 pandemic, winning the Nobel Peace Prize, significant media attention of the work of the U.N. World Food Programme, and investments World Food Program USA has made in the acquisition of new donors via direct mail and paid media. The Direct Response team at World Food Program USA is responsible for acquiring, soliciting, stewarding and growing core ($5 - $999.99), mid-level ($1,000 - $9,999.99), major ($10,000+) and monthly donors via direct mail, email, telemarketing, SMS, MMS, P2P, paid media and Face2Face.

The Manager, Philanthropy will be an integral member of the Direct Response team and will report directly to the Senior Director, Direct Response. As a member of the Development team, this individual works closely with staff across all World Food Program USA departments, including operations and marketing and communications.  Additionally, this position will work with vendor partners.

A strategic goal of World Food Program USA is to grow its recurring donor program (ZeroHunger Heroes) to increase sustainable revenue in support of its mission to end hunger. The Manager, Philanthropy, will grow and maintain our ZeroHunger Hero community as well as deliver an effective retention, win-back and upgrade strategy to inform and increase current recurring support. This position will be a critical driver of the strategy across channels and departments.

Why Join Us?

• We are a dynamic, forward leaning, financially stable organization
• You will be joining an effective, committed high-performing group of colleagues who are well-regarded in the community.
• This position will play a crucial role in aiding the organization in their mission of ending global hunger

GENERAL RESPONSIBILITIES: 

• In partnership with the Senior Director, execute and improve the strategic plan for the cultivation, solicitation, stewardship and win-back strategies for all recurring giving campaigns and collaborate with multiple teams to execute effectively.
• Work collaboratively with internal team and external vendor partners to ensure the successful execution of recurring giving campaigns and appeals, including face-to-face, P2P, email, telemarketing, SMS, direct mail and digital.
• Track, review, and report on recurring giving performance and KPIs, identifying opportunities to enhance outcomes.
• Manage and improve the onboarding experience for new recurring donors, ensuring a seamless journey and optimizing engagement.
• Proactively identify gaps and opportunities to recruit new recurring donors, upgrade current recurring donors and re-engage lapsed recurring donors, including making phone calls and writing letters to donors.
• Stay up to date on emerging and future recurring giving trends as well competitive campaigns within relevant industries to identify and grow program opportunities.
• Review, edit and draft communications and materials for recurring donors while also managing and creating annual sustainer calendar.
• Utilize Salesforce and Fundraise Up to manage and update donor data, including creating and running reports in the platforms as needed.
• Review and respond to comments and concerns from recurring donors as necessary, through email correspondence, texting and handwritten thank-you notes.
• Partner with the Donor Care team to develop messaging to ensure positive donor experience, including prompt resolution of donor inquiries.
• Manage a small portfolio of donors
• Collaborate with Data Analytics and CRM teams to ensure accurate donor data for reporting and recommend adjustments as needed.
• Manage budget forecasting, performance and reporting for recurring donors.
• Participate in and represent WFP USA in peer networking groups focused on sustainer programs
• Other duties as assigned.

Qualifications

• Embrace the opportunity to make your mark on a program that is projected to generate 10% growth YOY.
• Passion for our shared vision of creating a world with zero hunger.
• Commitment to a donor-centric framework that honors the donor journey from first to ultimate gift, and the many ways donors engage with and support World Food Program USA.
• Is a self-starter who has experience in and curiosity about leading projects.

• Experience working with a CRM and a donation platform, including basic report generation. Experience with Salesforce and Fundraise Up is a plus.
• Confident with technology and proficient with Microsoft Office Suite, Excel Spreadsheet, Outlook and databases.
• Knowledge of donor psychology.
• Strong understanding of direct marketing in both online & offline channels. Understanding the motivations and expectations of recurring donors is a plus.
• Excellent attention to detail and strong organizational and time management skills.
• Possess a willingness to create systems and processes that ultimately make our work easier, more efficient, and productive.
• Ability to juggle multiple projects at once and respond to changing priorities.
• Excel while working independently and collaboratively in a team; proactively propose recommendations or solutions to the team.
• Content working in a space where emergency rapid response may be required. Must be available when needed on nights and weekends during emergency fundraising moments.
• Proven ability to successfully plan and execute fundraising initiatives to meet targets.
• Strong interpersonal and presentation skills.
• Excellent writing skills and ability to compose compelling storytelling/messages.
• Bachelor’s degree or equivalent and 4+ years of relevant experience required or 
• Ability to leverage AI tools and techniques to enhance productivity, streamline processes, and drive innovative solutions within this role