EVP, Services

Hawke was founded on the idea that every modern business needs a CMO-level expert

to lead digital marketing efforts. We customize data-driven, performance-focused

solutions to help launch, scale, and invigorate businesses of all sizes, industries, and

revenue models. We’re shifting the agency paradigm by putting client success ahead of

our own. We’ve been featured in Forbes, Entrepreneur, INC, Business Insider, and CNN,

and we can boast clients such as Casamigos, Red Bull, Verizon, Sweetgreen, Funkio (and

many more).

EVP of Services 

is a senior leadership position responsible for driving the

overall strategic direction and execution of our digital marketing services. This individual will

oversee and align six core departments—Paid Social, Paid Search, Digital Strategy, Affiliate

Marketing, Social Media, and Influencer Marketing—ensuring best-in-class performance,

integrated campaign delivery, and continuous innovation. As a member of the executive team,

you will help define the agency’s standard of work, foster cross-functional collaboration, and

play a key role in client acquisition and retention.

Leadership & Strategy

● Define and evolve the agency’s performance marketing vision, aligning departmental

output with agency goals and client needs.

● Lead and mentor a team of department heads, promoting accountability, performance,

and professional development.

● Develop integrated, full-funnel marketing strategies that drive ROI across all digital

channels.

● Serve as a strategic partner to the CEO and executive team, contributing to business

planning, innovation, and growth initiatives.

Operational Excellence

● Implement scalable systems, processes, and workflows to improve operational efficiency

across all performance marketing teams.

● Ensure each department is delivering work that meets or exceeds internal standards and

client expectations.

● Lead internal cross-functional collaboration between creative, branding, PR and media

teams to ensure campaign success.

● Establish KPIs, monitor performance, and drive optimization across all campaigns and

channels.

Client & Business Growth● Act as a senior contact for high-value clients, providing strategic oversight and ensuring

long-term success.

● Collaborate with business development to pitch and onboard new clients with a

performance-first mindset.

● Stay ahead of digital trends, platform updates, and consumer behavior to keep clients at

the forefront of innovation.

Requirements

● 8–10+ years of experience in digital marketing, with at least 5 years in a leadership or

executive-level role.

● Proven track record of managing large, cross-disciplinary teams across multiple

performance channels.

● Deep knowledge of paid media platforms (Google Ads, Meta, TikTok, etc.), affiliate

ecosystems, influencer marketing, and full-funnel digital strategy.

● Exceptional strategic thinking, analytical, and problem-solving skills.

● Strong leadership presence with experience mentoring department heads and driving

organizational change.

● Excellent communication, collaboration, and client relationship skills.

● Bachelor’s degree required; MBA or relevant advanced degree is a plus.

Benefits

● Competitive executive compensation package

● Health, dental, and vision insurance

● 401(k) with employer contribution

● Unlimited PTO

● Creative and energetic work environment in our Santa Monica office

● Opportunities for continued growth and leadership development