Content Specialist

Who We Are:

Neighborhood Health Center is a non-profit organization local to Portland, OR serving underserved patients in the areas of primary care, internal medicine, dental services and more. Our patient-centered approach to care honors the unique needs and circumstances of each individual patient. NHC sees people, not problems, and recognizes that the time spent as a patient in a doctors office is only one factor in a persons overall health. Our leading edge, integrated clinical teams work in partnership with patients, their families, and the communities we serve to provide whole-person care, prevention, and ongoing support.

NHC is an Equal Opportunity Employer. We celebrate differences in the workplace and do not discriminate in employment opportunities or practices on the basis of race, color, religion, gender (sex), national origin, age, veteran status, sexual orientation, gender identity, disability, genetic information or any other characteristic protected by law.

Why work with us?

• We are a non-profit organization, passionate about providing the underserved population with medical and dental services across the greater Portland area, committed to making a difference daily.
• We offer our employees a competitive compensation and benefits package which includes 20 days of PTO (based on full time employment), 9 paid holidays, health/dental/vision insurance, quarterly wellness reimbursements, generous 401k retirement plan with employer match, employer paid disability insurance, EAP and life insurance.
• Our employees voted NHC a Top Workplace in 2020, 2021, 2022, 2023, and 2024!

SUMMARY

The Content Specialist is a storyteller at heart. This role is responsible for capturing and sharing the stories that highlight Neighborhood Health Center’s impact through writing, photography, video, and design. In addition to producing engaging content, the Content Specialist manages projects that support internal communications, health literacy, and organizational campaigns, helping to connect NHC’s diverse audiences and stakeholders to the organization’s mission and values.

The Content Specialist’s primary responsibility is to develop engaging communications and visuals that connect with NHC’s diverse audiences and stakeholders. This includes research, creation, and content management across many platforms, including persuasive storytelling, as well as technical and expository writing. This role also has a shared responsibility to enhance the organization and development of NHC’s intranet platform (NINA).

The position reports to the Communications Manager, who evaluates performance based on project outcomes, adherence to brand standards, and delivery of high-performing, engaging content.

Essential Job Duties

Writing/Storytelling

• Research, create, and edit compelling written, visual, and multimedia content to help meet organizational and department goals across multiple platforms.
• Create and develop content for external communications. Projects include but are not limited to press releases, the company website and blog, brochures, annual report, fact sheets, newsletter, patient emails and letters, and presentations.
• Work with internal teams to develop patient health literacy and outreach materials that reflect inclusion principles.
• Provide editorial support for communications, presentations, and event materials.
• Create and develop content for internal communications. Projects include but are not limited to intranet content, emails, letters, fact sheets, instructions, and forms.
• Collaborate with subject matter experts to translate complex healthcare, policy, or program information into clear, accessible, and engaging content.
• Ensure all content meets brand standards for style, tone, and visual identity, and is optimized for accessibility and best practices.
• Support crisis communications through rapid development and dissemination of accurate, timely content.
• Collaborate on editorial calendars and campaign planning to ensure consistent and aligned storytelling.

Video, Photography & Graphic Design

• Write, create, and edit video for storytelling, brand development, enhancing health literacy, and increasing engagement.
• Capture high-quality photography to support campaigns, events, and storytelling.
• Develop a database of NHC video, photos, and moving graphic resources.
• Create visual graphics for various content and platforms to enhance communication and storytelling.
• Edit existing graphics in Adobe Creative Suite.
• Manage and organize multimedia content such as photography, video, and infographics to support campaigns, events, and educational initiatives.
• Ensure all digital content meets accessibility standards.

Intranet Development

• Support and develop the organization's intranet platform through ongoing content organization, development, and staff training and support.

Other

• Ensure all content meets brand standards for style, tone, and visual identity, and is optimized for accessibility and best practices, as appropriate.
• Act as the organizational liaison for translation and print services.
• Act as a department liaison in clinics and clinical meetings to capture storytelling opportunities.
• Manage all Communications requests submitted through the organization's tracking system (Jira), deadlines, and approval processes to ensure timely delivery of projects.
• Stay current on industry trends, digital content innovations, and emerging communication channels.
• Assist with promotion, implementation, and execution of organizational events, as needed, which may occasionally require evening or weekend work.
• Promote a collaborative, inclusive work environment that reflects organizational values and supports a diverse and multicultural community.
• Other duties as assigned.

Education and/or Experience

• Bachelor’s degree in Communications, Marketing, English, Journalism, Media Production, or a related field required. A Master’s degree is preferred.
• Minimum of 4 years of progressively responsible experience in written content creation, communications, and copywriting, preferably in a healthcare, nonprofit, or mission-driven environment, is required.
• Minimum of 3 years of work experience or study in photography and videography required.
• A combination of an advanced degree and equivalent professional experience may be considered.
• Strong graphic design skills preferred.
• Spanish language proficiency preferred.

Knowledge, Skills, Abilities & Behaviors

• Exceptional writing, editing, and proofreading skills, with the ability to adapt tone and style for diverse audiences, platforms, and needs.
• Skilled in crafting compelling, persuasive narratives that resonate with patients, staff, community members, and external stakeholders.
• Ability to translate complex information into clear, accessible, and engaging content.
• Creative thinker who develops innovative content ideas across print, digital, and multimedia platforms.
• Commitment to developing accessible and inclusive content.
• Experience editing photos and videos using Adobe Creative Suite.
• Proficiency in Photoshop and InDesign to edit existing files and graphics.
• Strong technical aptitude and ability to quickly learn new tools; experience with Jira, WordPress, and intranet platforms (e.g., Interact) a plus.
• Highly organized with strong project management skills; able to manage multiple priorities and meet tight deadlines
• Knowledgeable of best practices in content accessibility, inclusivity, and brand consistency.
• Collaborative and adaptable team player, with the ability to also work independently with minimal supervision.
• Maintains confidentiality and complies with HIPAA and organizational policies.

WORKING CONDITIONS

This position is eligible for hybrid work with a minimum of two days in the office per week at the administrative building, typically Monday through Friday, 8 am to 5 pm. Regular visits to clinics, as well as occasional assistance at weekend and evening events, will also be expected.

• Physical Requirements:
• Regularly sits while working on a computer; uses hands and fingers to operate tools and controls; reads from a computer screen for extended periods.
• Frequently moves about the office to collaborate with team members or access materials.
• Occasionally lifts or moves objects weighing 20–25 pounds, and up to 40–50 pounds with assistance.
• The noise level in the work environment is usually moderate. The position may occasionally require exposure to event environments or locations with higher activity levels.

Neighborhood Health Center Employment Offers are contingent on successful completion of reference checks, background checks, drug screening for illegal substances, Tuberculosis, and any position specific credentialing or licensure requirements.