PT Social Media & Communications Specialist

Location: New York City – Role is hybrid with 2 days in office and in-person travel required across NYC boroughs
 

Care For the Homeless is seeking a creative, detail-oriented Part-Time Digital Media and Communications Specialist to help drive engagement, grow our digital presence, and tell the powerful stories behind our mission. This role will support content creation, platform management, and community engagement across all organizational social media channels. This dynamic and motivated individual must thrive in a fast-paced environment, be comfortable executing quick-turn campaign activations, and have a strong ability to adapt to evolving social media trends.

Since 1985, CFH has stood alongside New Yorkers facing homelessness—offering healthcare, shelter, and hope of a better tomorrow. We currently operate 22 health care delivery sites throughout Brooklyn, the Bronx, Manhattan, Queens, and Staten Island, and 5 shelters, with plans to open additional sites in the near future.

As one of the first organizations in the nation to focus on health care for individuals without stable housing, Care For the Homeless has always led with innovation and compassion.

This is an exciting opportunity for someone with strong communication skills, a passion for social impact, and a keen understanding of digital trends to play a key role in amplifying our work and expanding our reach.

Key Responsibilities:

• Manage daily digital media operations, including creating content and supportive graphics, scheduling, posting, and monitoring engagement across all social platforms.
• Working with communications team, capture and curate visual content (photos/videos) during on-site visits to CFH events and locations across NYC
• Engage with CFH’s online community, responding to comments, messages, and mentions in alignment with brand voice and guidelines.
• Track and analyze social media performance, providing weekly and monthly insights and recommendations to optimize engagement and reach.
• Collaborate with internal teams to align social content with brand campaigns and key initiatives.
• Identify and engage social influencers, media, and partners, strengthening CFH’s digital presence.
• Stay up to date with social media trends, platform updates, and industry best practices to enhance strategy.
• Support rapid response messaging as needed.
• Capture photos and stories from our sites across NYC and create compelling content to drive engagement and support.
   

JOB QUALIFICATIONS:

• 2-3 years of experience managing social media accounts for a brand, nonprofit, or organization
• Bachelor’s degree in communications, marketing, public relations, or a related field
• Strong writing, editing, and storytelling skills
• Strong knowledge of major digital media platforms and their respective tools (e.g., Meta Business Suite, Canva, Hootsuite or other similar platforms)
• Experience with content creation, basic graphic design, and photo/video editing tools is a plus
• Passion for community-based work
• Ability to work independently, manage time efficiently, and meet deadlines
• Must be based in NYC or Tri-State area, with ability to travel locally for content gathering
• Proven ability to analyze social media performance and make data-driven recommendations
• Strong writing and communication skills, with experience adapting content for different platforms
• Ability to manage multiple priorities in a fast-paced environment