By joining Bio-Techne, you’ll join a company with a powerful and positive purpose of enabling cutting-edge research in Life Sciences and Clinical Diagnostics. Bio-Techne, and all of its brands, provides tools for researchers to further treat and prevent disease worldwide.
Position Summary:
The Product Manager for the Immunoassay Business Unit will drive the growth for the ELISA and Duoset business. The Product Manager joins a dynamic business unit within the Analytical Solutions Division. Key responsibilities include developing a strategic vision for the portfolio in key application areas, understanding market needs, competitive landscape, developing product roadmap, and managing product life cycle and process improvement.
The ideal candidate will have a deep, hands-on understanding of protein analysis workflows and customer needs, use data-driven metrics for decision making, and be highly organized with strong project management experience. (S)he must have strong communication and collaborative skills to effectively operate in a matrixed organization and interact with Senior Management, Business Development, Marketing, Sales, Technical Service, Product Development, Operations, Finance, Regulatory and QA/QC, as well as customers including B2B relationships. The candidate will display a strong level of passion and pride in their work and infectious enthusiasm to inspire and influence beyond the immediate team.
Key Responsibilities:
- Develop short and long-term strategic growth plans and prioritization for the product line.
- Understand the market landscape including identifying target customers and their unmet needs, understanding barriers to adoption and develop ideas to address, and understanding competitive situation to develop innovative and differentiated product roadmaps.
- Work with the marketing organization to develop strategic marketing and launch plans which achieve business goals. This will include product positioning and identifying specific target audience.
- Conduct product training to relevant sales and marketing teams globally.
- Set pricing strategy.
- Prepare and present quarterly Business Reviews to the management team.