Account Supervisor
Job Details
Experienced
Two Rivers Marketing - Des Moines, IA
Full Time
4 Year Degree
Description

The Account Supervisor is to develop strong integrated campaign strategies for their clients, as well as manage the consistent execution of these strategies throughout the campaign lifecycle.  Responsible for balancing campaign quality and budgets, the Account Supervisor works closely with all departments to ensure that programs are executed on time, on budget and on quality.

 

The Account Supervisor communicates regularly with their clients about high-level topics, including campaign strategy and budget.  This role maintains a working knowledge of their clients’ brand and consumer profiles, enabling them to create effective marketing strategies. The Account Supervisor can clearly articulate their own agency’s service offerings and capabilities, allowing them to support the Account Director in consistent up-selling and cross-selling in their accounts.

 

Responsibilities

  • Demonstrates a pervasive knowledge of core agency service offerings/capabilities
  • Maintains deep understanding of how internal estimates map back to SOWs/contracts
  • Demonstrates thorough knowledge of program/campaign architecture and estimate structures
  • Ensures successful client onboarding (using onboarding checklist)
  • Oversees development of detailed department marketing plan sections
  • Maintains working knowledge of their clients' industry/segment
  • Maintains working knowledge of clients and their customer profiles
  • Maintains working knowledge of clients' competitors
  • Manages out-of-scope requests at project level
  • Manages program/campaign budgets
  • Serves as primary business owner for both client and internal account teams for all elements relative to their programs/campaigns
  • Cultivates relationships with clients at mid-level management (e.g., Product/Marketing Manager)
  • Develops ongoing strategic recommendations that solve business objectives for clients, above and beyond contracted programs/campaigns
  • Ensures successful execution of their clients' programs/campaigns
  • Owns client communication (money or program/campaign related)
  • Collaborates with creative team to ensure that creative execution remains on strategy and provides strong brand stewardship
  • Effectively presents, sells and defends integrated agency campaign work to clients
  • Manages program/campaign financial metrics
  • Demonstrates working knowledge of the client's organizational structure and operations
  • Maintains professional internal and external relationships that meet company core values
  • Other duties, as assigned
Qualifications
  • 5+ years of account management experience
  • Bachelor’s degree in marketing or journalism
  • Marketing agency experience
  • Thorough knowledge of agency capabilities/offerings
  • Skilled in developing client proposals and SOWs
  • Skilled in developing program/campaign goals and benchmarking
  • Skilled in successfully managing clients through programs with multiple complex projects
  • Skilled in program/campaign and project financial management and analysis
  • Skilled in developing complex programs/campaigns with demonstrable ROI
  • Skilled in leadership of integrated strategy throughout programs/campaigns/projects
  • Experience developing integrated marketing plans and budgets aligned with client’s business objectives
  • Demonstrated ability to provide strategic leadership to solve client business objectives
  • Experience providing strong brand stewardship for clients throughout programs/campaigns
  • Experience in growing client relationships
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