Vice President of Operations, PAT
Job Details
Pink Jeep Tours Inc. - Sedona - Sedona, AZ
Full Time
4 Year Degree
Up to 50%

Role Summary

The primary objective of the Vice President of Operations is to make the leadership of the properties successful balancing the shareholder triangle of financial, people, and guest objectives while managing the team in the Leading with Love principles of Herschend Enterprise. This position is responsible for implementing business strategies, plans and procedures to meet the Pink Adventure Tours (PAT) organizational objectives.


Essential Functions

  • Establishes credibility throughout the PAT organization and with the senior leadership of Herschend Enterprise as an effective developer of solutions to business challenges.
  • Provides leadership and management to ensure that the mission and core values of PAT and Herschend Enterprise are practiced daily.
  • Drives the PAT locations to achieve and surpass annual business goals and objectives while protecting the 60 plus -year BRAND of the company.
  • Spearheads the development, communication and implementation of effective growth strategies and processes.
  • Collaborates and executes with the executive management team to develop and implement plans for the operational infrastructure of systems, processes and personnel designed to accommodate the growth objectives of the company.
  • Fosters a success-oriented, accountable environment within the PAT organization.
  • Represents the company with customers, clients, agencies, and business partners in a professional partnership culture, while operating within operating plans of the agency or partner.
  • Assures compliance with DOT regulations governing Adventure Guide and Fleet positions as applicable.
  • Ensures the day-to-day operations and activities of locations teams are at Brand excellence; for customer service, safe driving practices / equipment, and employee morale.

This position requires up to 50% travel. Frequently travel is outside the local area and overnight.


  • Strategic Thinking
  • Business Acumen
  • Leadership
  • Results Driven
  • Financial Management
  • Problem Solving/Analysis
  • Collaboration Skills
  • Conveys passion for the business and the PJT employees.

Required Education and Experience

  • Bachelors degree in Business Administration, Finance, Marketing or applicable field MBA preferred
  • 5 plus years of Multi Location leadership in hospitality, tourism, or attractions
  • Experience in the development of new business locations from planning through implementation of location opening.

Personal Traits

  • Strong sense of values. The ability to articulate personal values, live them when under fire and use them to energize and inspire others.
  • Energetic, forward-thinking, and creative individual with high ethical standards.
  • Intelligent individual who can relate to people at all levels of the organization.
  • A team-oriented, collaborative individual who is initiative-taking by working effectively with others to drive results and achieve objectives.
  • A natural developer of people. One who enjoys and has a history of making an organization significantly more effective through personal role modeling combined with a disciplined performance development process.

Essential Physical Requirements

  • Must be able to drive and fly for travel
  • Ability to use computers, phone systems, calculators, copiers and general office equipment
  • This position will involve sitting for travel and office work, walking, and ability to move around office to perform duties, reach overhead, bend, push, pull, and lift up to 25 lbs.
  • Able to adjust to various noise levels from moderate to noisy depending on number of employees, guests, and business activity.