The Annual Fund Specialist will work with the Dunwoody Fund team to develop and manage an annual giving plan that meets budgeted goals and supports annual fund growth. In this role, you will specifically be responsible for the direct mail, email, phone, and social media activities for alumni, friends, and employees. This position highlights opportunities to leverage collaborative skills in working with data, problem solving, and project management. This position reports to the Manager of Advancement Services.
Annual Fund Strategy and Project Management (60%)
- Define and manage goals, audience criteria, content, timeline, and budget detail for each Annual Fund mail/email/phone campaign.
- Manage analysis and reporting to monitor and share progress toward Annual Fund goals, including an annual assessment of direct response fundraising efforts.
- Serve as lead contact for mail, phone and related vendors.
- Develop solicitation strategy and content that aligns with the vision, activities and stories of faculty, staff, volunteers, students, alumni and donors.
- Identify ways to integrate fundraising strategies with alumni and student relations.
- Oversee Annual Fund social media, webpages, and other digital opportunities through collaboration with the Marketing Department.
- Regularly evaluate and develop recommendations to revitalize and improve future campaigns.
Data Management (30%)
- Establish and refine criteria recommendations; generate queries, segments, and exports; troubleshoot solutions; and prepare contact lists for Annual Fund communications.
- Assist with list preparation for other Advancement activities.
- Determine and record Annual Fund appeal and package codes and track appeal recipients in the database.
Additional Advancement Support (10%)
- Support projects, events, and processes at all levels in response to the needs of the Institutional Advancement team, especially as it relates to annual giving or data processes.
- Assist in building a culture of philanthropy that attracts large/national, regional, and local donors.
- Assist with and attend Institutional Advancement events, including occasional evening and off-campus events.
- Commit to ongoing professional development.
- Strategic Skills: Has the functional and technical knowledge and skills to do the job at a high level. Makes good decisions. Provides sound advice and problem solution. Provides honest and in-depth analysis on problems and issues.
- Operating Skills: Makes decisions in a timely manner. Accepts responsibility for tasks and meets objectives and measures. Documents process, progress, and results. Is committed to continuous improvement. Works toward the most efficient and effective work processes.
- Courage: Has difficult conversations as necessary. Faces up to people to resolve problems or situations quickly and directly.
- Energy and Drive: Is action oriented and full of energy for challenging tasks/issues. Is constantly and consistently one of the top performers. Steadfastly pushes self and others for results.
- Organizational Positioning Skills: Can maneuver through complex situations effectively and quietly. Is sensitive to how people and organizations function. Anticipates where the land mines are and plans their approach accordingly.
- Personal/Interpersonal Skills: Relates well to all kinds of people. Builds constructive and effective relationships. Is dedicated to meeting the expectations and requirements of internal and external customers. Supports equal and fair treatment and opportunity for all. Adheres to Dunwoody's core values. Is widely trusted - Keeps confidences and admits mistakes. Practices attentive and active listening. Is personally committed to and actively works to continuously improve themselves.