Assistant Planner, Media Planning
Job Details
Entry
West Chester - West Chester, PA
Full Time
4 Year Degree
Negligible
Any
Marketing
Description

At a glance:

This is an entry-level advertising agency position in West Chester with our media planning team, supporting the creation and analysis of your clients’ media campaigns. Your efforts will play a key part in our clients’ overall success, and you’ll get to join a close-knit team.

 

What does an Assistant Planner do at R2C Group?
 

  • Be an active and engaged member of the team.
    • Support the Media Planning team across multiple accounts in the creation of media strategies and plans based on client brief.
    • Present your point of view confidently and persuasively. But also listen!
    • Participate in internal and client meetings by sharing your thoughts and ideas.
    • Continually grow your knowledge of new and emerging media and technologies.

 

  • Maintain high level of work quality.
    • Always keep an open dialogue with your team.
    • Consistently meet deadlines to deliver on needs of the team and clients.
    • Able to troubleshoot when faced with challenges.

 

  • Manage client campaign reporting.
    • Master use of R2C Group Tracker - pulling reports and monitoring campaign performance.
    • Utilize appropriate planning tools, MRI, Media Impact, Kantar, Nielsen, etc… to pull reports as input for media plans.
    • Maintain and organize data using Excel.
    • Use data to creatively showcase weekly client facing reporting.

 

What makes a great Assistant Planner at R2C Group?

  • Recent graduate or up to 2 years’ of relevant experience
  • Interest and aptitude in evaluating data
  • Strong written and verbal communication skills
  • Strong attention to detail
  • Team player
  • Maintain a high level of work quality
  • Appreciation of R2C Group’s Core Values
Why work at R2C Group?
  • We are a national leader in DTC marketing.
  • We do a thing we call Transactional Brand Building. That is, we deliver on our clients’ brand and sales objectives at the same time, with the same work and the same media plan. We measure our clients’ sales results daily – per transaction, so you and your clients can see the tangible results of your work. It’s an exhilarating standard to live up to.
  • There are about 220 of us, so we’re big enough to handle major projects, but small enough that we all know each other.
  • We are collaborative. We care about, appreciate, and respect each other. No throwing under buses.
  • Transparency. We all know how the company is doing and where we’re going, collectively and individually.
  • We have a large and diverse roster of clients, and we get our revenue from a variety of sources, so we’re built for stability.
  • You’ll get to work on a variety of accounts, with different team members, so you’ll never be bored.
  • We are privately held, so we answer only to our clients and to each other.
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