Digital Marketing Analyst
Job Details
Experienced
CO - Denver, CO
Description

About Us

Creative Thinkers, Data Geeks & Digital Experts – Location3 is a digital marketing agency that delivers enterprise-level strategy with local market activation. Founded in 1999 and located in the heart of Denver, Location3 has a staff of 55+ full-time employees who develop and execute digital marketing strategies for global, national and local brands. More than half of Location3’s client base has worked with the agency for at least three years, as Location3 improves the digital performance of client partners in industries such as Travel & Hospitality, Education, Healthcare, Restaurants, Retail, Financial Services, Telecomm, Franchise Systems and more.

Why Us?

Location3 is looking for passionate people who want to work with a performance-driven company. We emphasize working hard to bring our clients the results they seek, and celebrating those wins together in a positive and fun work environment. We believe collaboration is key to driving outcomes, and our open office environment contributes to that goal. We also believe that bonding is equally important, and our company golf day, ski day, and monthly town hall happy hours work to create synergy among colleagues and teams. On top of working and playing hard together, we also offer a very competitive benefits package, complete with medical, dental, vision, 401K and a deeply discounted gym membership.

Position Summary

The Digital Marketing Analyst will assist team members in optimizing digital campaigns and website experiences through analyzing performance metrics, data, and trends. The role requires a strong analytical mind, along with some specific channel knowledge (can include Google  Analytics, social media marketing, paid search and organic/SEO), skills in reporting, visualization, and analysis to assist with metrics-driven business decisions. Projects will involve client performance analysis and creating dashboards that blend multiple data sources. The provided analysis guides the direction and success of future digital initiatives. 

Main Responsibilities:

  • Support analytics needs using data from Google Analytics and other marketing channels

  • Collaborate with cross-functional teams to develop, execute, and analyze results for digital marketing campaigns

  • Building client reporting dashboards using, Excel, Google Sheets, Tableau, and Google Data Studio

 

Qualifications

Requirements

  • Bachelor's degree in Marketing, Analytics or related field

  • 2+ years marketing analytics experience

  • Experience working with Google Analytics, Google Search Ads, Facebook Ads Manager

  • Expert knowledge in Excel or Google Sheets.

  • Outstanding analytical and problem solving skills

  • Strong interpersonal skills with the ability to work effectively with cross-functional teams

  • Excellent written and verbal communication skills

  • Detail oriented with sound organizational and prioritization skills

  • Data visualization tool experience such as Tableau or Google Data Studio a plus

 

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