Associate Manager, Lore
Job Details
Burbank Office - Burbank, CA

Must be able to commute to Burbank, CA on a hybrid work model in January 2023 (Tues/Wed office days, subject to change).


SEGA of America, Inc. a rapidly expanding video games publisher and developer within the western market, and is the US arm of SEGA Sammy, a world leader in the provision of interactive entertainment both inside and outside the home. SEGA develops, publishes and distributes interactive entertainment software products for a variety of hardware platforms such as Xbox, PlayStation platforms, Nintendo platforms, PC and wireless devices.

SEGA… What do you think of when you hear that word? Do you think of the console with the iconic, harmonized voice fire ups or do you think of the countless gaming hits from Sonic the Hedgehog to Golden Axe to the Persona series?

When we think of SEGA, we think of its evolution as a pioneer in the video game market to one of the most prominent video game developers and publishers ever! Globally, SEGA has over 5,000 employees passionately working to bring the best gaming entertainment to players around the planet. We have one of, if not the richest, portfolio of original IPs – something we are very proud of and excited about as the market continues to change. New streaming technologies and shifts in the retail landscape are well poised for what will be the most disruptive and innovative time in our industry. Our IP strategy positions us well for this, and we are enthusiastic about the future!


There’s never been a more exciting time in the company’s history to join SEGA!

Job Summary


Reporting to the Director of Lore and Creative Strategy, the Sonic Team is seeking an Associate Manager, Lore to support the growing needs of our lore team. With both project management and creative duties, you will be immersed in the organizing and shaping of Sonic lore, canon, characters, and universes, helping to bring consistency, connectivity, and creativity to all things Sonic across various forms of media including games, animation, comics, and more. Codifying the current status while planning for the future, you will help the lore team stay organized, prioritized, and galvanized, all while facilitating transparency and communication across the organization. 


This role will interface closely with teams around the world. We strive to foster a supportive, thoughtful, innovative, flexible, collaborative, and most importantly, respectful work environment, and are looking for team members that share these same values. 

Duties and Responsibilities:

  • Primary facilitator for our lore team: helps to set priorities, organizes and leads meetings, takes notes, and reports results.
  • Assists with the creative process, including brainstorming, script writing, and providing feedback.
  • Lore team administration, including navigation of legal and finance processes
  • Reviews story content for narrative accuracy and consistency.
  • Stakeholder in verifying and approving lore documentation
  • Supports other Sonic teams, including game development, marketing, licensing, and animation, through proactive communication, alignment, and intake of lore inquiries.
  • Monitors and reports on evolution of entertainment and development of IP.
  • Able to take on other duties as required.

Qualifications and Skills:

  • Strong project management skills with high-level attention to detail
  • Experience leading a team of creatives, preferably in a similar capacity to this role
  • Comfortable communicating/presenting narrative information to a wide range of audiences and experience levels
  • Skilled collaborator and seeker of diverse opinions
  • Strong written communication skills
  • Comfortable creating visual lore references and narrative content summaries
  • Proficient in using Adobe Creative Cloud and Office 365 software products

Preferred Skills:

  • Extremely well-versed in all things Sonic (lore, characters, games, animations, comics, movies, etc.)
  • Passion for collaboration and evolving the creative process
  • Passion for all types of media and entertainment
  • Animation production management experience