MARKETING ANALYST
Job Details
Smalley LZ - Lake Zurich, IL

About us

Smalley Steel Ring Company is the market leader in the industrial retaining ring and wave/compression spring manufacturing business. Our ingenuity, dedicated associates, engineering expertise, and technical ability are driving our success, holding over 50 years of manufacturing experience supplying the aerospace, automotive, and other industrial markets. We take pride in ourselves, the quality of our innovative products, our focus on continuous improvement, and the service of excellence that we provide to our loyal customers.

Smalley is committed to a diverse and inclusive culture where everyone feels they belong and all voices are heard. We believe in our associates and the unique perspectives they bring to every challenge, which is why we will empower you to push the boundaries of what is possible. We aim to continuously build upon a culture of innovation, diversity and inclusion with a continued focus on the human in human capital.

 

What is in it for you?

From Bags Tournaments to Spirit Days to an Annual Walk for Cancer Awareness, we believe in fostering a fun, collaborative, and diverse work environment that supports one another and our communities.

 

Smalley Values

Teamwork, Integrity, Trust, Respect, Accountability, Empathy, Commitment, Humility, Communication and Quality.

 

Job Summary

We have an opening for a Marketing Analyst in our Marketing Department! The Marketing Analyst will lead company research for new business opportunities and marketing/sales strategies. Develops business cases for product development and business initiatives. Responsible for competitor tracking and reporting. Is an expert on our product mix, customers, target markets and strategies for growing future business.

 

Responsibilities:

  • Partners with external facing teams to develop and implement best practices related to NPD and business development
  • Interacts with customers for product development and sales growth initiatives
  • Supports internal teams for marketing, NPD and business development
  • Collaborates with overall Marketing Team on shared projects, initiatives and strategies
  • Builds strategic relationships, partnering with customers, vendors, distributors and agencies in the best interests of Smalley
  • Interacts with customers and potential customers through email, phone calls, direct visits, and trade shows
  • Collects competitor details and information from internal and external resources and creates competitor analysis
  • Develops business cases in support of product development and business initiatives
  • Analyzes products, customers, markets and industries for business opportunities
  • Creates potential customer lead lists and prospects, works with Marketing and Sales in qualifying
  • Researches and analyzes sales and quotation data for trends, threats, and opportunities
  • Conducts voice of the customer research through direct contact, surveys and other outlets
  • Assists with inbound marketing team activities
  • Works with Marketing team in development of go-to-market strategies and product launch materials
  • Prepares, analyzes and reports on regularly tracked metrics and performance to goals and objectives
  • Actively participates in the creation and implementation of marketing initiatives, tactics and strategies
  • Coordinates and conducts presentations and reports on customers, forecasts, markets, etc.
  • Performs prospecting and nurturing activities including research, ABM, and telemarketing
  • Supports large scale process improvement and serves as a change agent
  • Strives for continuous improvement
  • Assists with onboarding and training programs for new employees
  • Trains internal staff for marketing and product launches
  • Promotes and works for acceptance of initiatives and projects across departments

Requirements:

  • Bachelors degree in Marketing or related field
  • 2+ years of customer interaction
  • 1+ year in toll-gate processes
  • Must be authorized to work in the US on a permanent basis
  • Must be willing to commute to Lake Zurich, IL office location

 

What we offer

Smalley offers a competitive compensation and benefits package, including 401(k) savings plan with company match; profit sharing, health, dental, vision. Company paid life insurance, STD and LTD; supplemental life insurance, tuition reimbursement, paid time off, and 10 company paid holidays.

 

EEO/Affirmative Action

Smalley is an equal opportunity employer that evaluates qualified applicants without regard to race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity, or other characteristics protected by law.

 

To learn more about our company, please visit our website at: www.smalley.com/careers

LinkedIn: https://www.linkedin.com/company/smalley-steel-ring-co

Facebook: www.facebook.com/smalleysteelring

Twitter: twitter.com/ringsandsprings

 

*Should you need further assistance to apply to any of our job postings or have any general questions, please contact us at 847-719-5900.

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