Marketing Program Manager
Job Details
Experienced
Framingham, MA - Framingham, MA
Description

THE COMPANY

DTiQ is the world’s leading provider of intelligent video-based surveillance and loss prevention services.

 

With over 20 years of service, enhancing over 8 million consumer experiences daily; DTiQ has over 45,000 customers including corporations and/or franchisees such as Adidas, Burger King, Hard Rock Café, KFC, McDonald’s, US Polo, and Yankee Candle to name a few.

 

If you are interested in technology, loss prevention, or hospitality, advance your career at DTiQ! We’re always seeking smart, talented, and driven individuals to work in our fun and fast-paced environment.

THE ROLE

The Marketing Programs Manager will coordinate with other departments in the organization to strategize campaign outreach, define effective messaging, craft communications, create marketing calendars, and keep schedules.  This is a highly visible opportunity for a talented, energetic, organized and ambitious marketer who is ready to move into a more strategic role.

You're a results-driven, inquisitive, strategic, flexible, and collaborative marketer; ready to execute and optimize integrated campaigns with varied tactics including but not limited to: advertising, brochures, customer and organization advocacy, direct-mail, email, product launches, and web/digital components just to name a few.

Qualifications

THIS JOB IS PERFECT, IF YOU…

  • Research, develop and execute integrated marketing campaigns delivered across various marketing channels
  • Collaborate with internal stakeholders to segment audiences for robust campaigns that deliver a solid prospect/customer experience (and ultimately generate hand-raising interest)
  • Define clear campaigns, from creative planning through sales follow-up
  • Ensure accurate communication of results for every program and channel
  • Remain agile/flexible as a team-player who is open to new ideas
  • Be a master of tactics and bringing initiatives to completion; but, also enjoy creatively identifying opportunities to up-level marketing activities (from innovative new tactics and campaigns to high-impact communications)
  • Have respect for the rules but the savvy to break them 
  • Know how to face a challenge (a "no" only makes you more determined)
  • Thrive as the ultimate team player and treat everyone with respect
  • Crave a fast-moving technology environment

 

REQUIREMENTS

  • Bachelor’s degree required
  • 3+ years’ experience in marketing programs, campaigns
  • Strong communication skills, especially business writing
  • Ability to run programs on time and on budget
  • Masterful attention to (and execution of) details
  • Sense of urgency in completing tasks
  • Ability to change approaches for each audience
  • Capacity to create and write (and sometimes internally source) content for emails, mailers, brochures or any other needed assets (campaign dependent)
  • Ability to work with sales to articulate campaigns, audience segmentation, messaging, and follow-up activities to ensure results
  • Proven experience juggling and prioritizing concurrent key tasks and collaborating with other members of the team—all while thinking/working towards the strategic goals of the business
  • Experience with marketing automation and CRM is preferred
  • An organized, team-first player
  • A positive attitude and collaborative mindset
  • Outstanding communication (written and verbal) and presentation skills
  • A healthy interest in driving efficiency

 

APPLY. YES, THIS IS THE JOB FOR YOU.

Apply