Marketing Coordinator, Brand & Loyalty
Job Details
Wilsey Center - San Francisco, CA
Full Time
$43,000.00 - $53,000.00
  1. PURPOSE: To support all marketing efforts for brand and loyalty. This includes managing and scoping out projects for traditional marketing focused on ticket sales and audience retention including direct mail, telemarketing, and subscription renewal campaigns.

 

  1. ESSENTIAL JOB FUNCTIONS:
  • Collaborates as an active part of the marketing team, supporting all ticket sales, audience development, patron retention, advertising, and promotional strategies to meet institutional goals.
  • Main project coordinator for scheduling and deployment of direct mail, outdoor, print, TV, and radio promotions.
  • Writes draft marketing collateral copy as assigned for supervisors review and approval.
  • Collaborates with Marketing Manager of Brand and Loyalty on traditional marketing campaigns.
  • Serves as one of the primary patron service contacts for the marketing department with an emphasis on intentional branded hospitality.
  • Coordinates patron benefit fulfillment including subscription renewals, welcome packets, perk partners, events, and surprise-and-delight initiatives.
  • Supports third-party marketing vendor initiatives including teleservices.

 

SECONDARY FUNCTIONS:

  • Processes invoices for marketing and audience development activities and initiatives.
  • Supports audience experience initiatives for key San Francisco Opera events in the bay area.
  • Attends evening and/or weekend performances as requested to perform essential job functions.
  • Performs other job-related duties as assigned.
  1. EDUCATION:
  • Bachelors degree from an accredited college or university (preferred) or equivalent work experience.

 

  1. EXPERIENCE:

Minimum two years of experience in marketing, customer service, project management, and/or equivalent administrative role. Arts background preferred, but not required.

  1. PREREQUISITE SKILLS & REQUIREMENTS:
  • Experience and enthusiasm for managing projects with many variables. Demonstrated experience coordinating multiple, competing priorities successfully and meeting deadlines consistently.
  • Proficiency in Asana, Microsoft Office Suite, and Google Suite preferred
  • Excellent writing and editing skills. Enthusiasm for rich and concise copywriting a plus.
  • Familiarity with CRM programs. Tessitura highly preferred.
    • Ability to provide excellent customer service and problem solve with multiple internal and external stakeholders.
  • Exceptional organizational skills and attention to detail.
  • Ability to work occasional evening and weekend hours related to performances and programs.
      • Ability and disposition to navigate fast-paced, team-oriented, rapidly changing environments.
      • Outstanding interpersonal skills including the ability to interact with artists, staff, the public and volunteers in an effective, professional, confidential, and tactful manner.
  • Ability to communicate clearly and effectively, both orally and in writing.
  • Must perform the functions of the position in a safe manner.
  • Familiarity with operatic repertoire and/or the Bay Area performing arts landscape preferred.
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