Manager, Marketing
Job Details
Management
Full Time
4 Year Degree
Marketing

About AGU

 

AGU is a global community of 130,000 Earth and space scientists, advocates, and experts. As the Manager, Marketing, you will be part of a dynamic association that publishes peer-reviewed journals and scientific books and convenes the largest Earth and space science meeting in the world. Through our initiatives, such as mentoring, professional development and awards, AGU upholds and fosters an inclusive and diverse scientific community.

AGU offers our employees great benefits, including flexible work schedules, retirement savings options, as well as health, dental, life and disability insurance. AGU also provides exciting opportunities for professional development and tuition support.

 

What the Manager, Marketing does:

  • Manages the communications and marketing efforts for several key AGU programs, setting strategic goals and expectations and producing content.  
  • Assesses communications and marketing needs of existing and in-development AGU programs, including identifying opportunities for engagement and areas in need of additional support or resources, and creating solutions to address those opportunities/needs.  
  • Works in partnership with AGU program teams to help them identify target audiences and how best to promote, recruit, and continue long-term engagement with those audiences.  
  • Recommends and implements thoughtful long- and short-term communication plans that assess the appropriate resources needed for audience acquisition and engagement, along with a timeline for such work for programs to incorporate into grant proposals.   
  • Provides analysis and recommendations to the SCM team in order to develop umbrella communication and marketing plans that connect audience goals across programs and allows AGU to pursue deeper engagement at an organizational level.          
  • Directs 1-2 communications and marketing specialists assigned to various AGU programs. Provides coaching to specialists; assigns and supervises their work; edits and provides high-level quality control of SCM content.  
  • Provides regular status updates to the SCM team on communication and marketing activities and their results. 
  • Along with other members of the SCM team, develops engaging, informative and consistent content related to AGU’s programs and strategic goals for both internal and external audiences. This includes, but is not limited to press releases, op-eds, talking points, facts sheets, web-based and e-newsletter stories, blog posts, social media posts, and multimedia. 
  • Develops or supervises the development of speeches, presentations and other supporting communication materials for AGU executive and volunteer leadership.  
  • Supports the SCM team with development of engaging, informative and consistent content related to AGU’s programs and events for social media channels (e.g., multimedia such as Instagram stories, WeChat/TikTok, YouTube) 
  • Strategically contributes to the discussion of coverage and campaigns within the Editorial Center, which develops, coordinates, and collaboratively plans content across AGU digital platforms and communications channels.  
  • Using analytics and other tools, develops innovative ways for AGU to engage its members, the Earth and space science community and the public on social media and other channels.  
  • Assists in the monitoring of the AGU news inbox, fielding questions from reporters as necessary. 
  • Other duties as assigned. 

 

What the Manager, Marketing brings to the team:

  • Ability to meet deadlines; accomplish work in order of priority; professionally maintain composure and effectiveness under pressure and changing conditions. 
  • Excellent research, writing and communications skills with a strong preference for proficiency in AP style. 
  • Experience in performing communications-related needs assessments of new and existing initiatives, developing bold but realistic goals, and setting appropriate expectations for outcomes.   
  • Preferred experience working with grant-funded initiatives and the time-sensitive, reporting requirements involved.  
  • Strong interpersonal skills and the ability to work cooperatively with others. 
  • Ability to synthesize information from a variety of sources and develop clear, concise messages that support and contribute to the organization’s strategic goals.  
  • Ability to communicate easily and effectively with scientists and researchers, as well as AGU staff and leaders, in both public and private settings.  
  • Some knowledge of the sciences or experience in working with science-related programming.  
  • Skilled networker and recruiter; adept at quickly establishing relationships that will generate larger audiences or participation in programming. 
  • Highly motivated with the ability to work independently. 
  • Knowledge of writing and publishing software, such as Microsoft Word and Word Press, as well as e-mail and Microsoft Excel.  
  • Knowledge of social media and social media management software. 
  • Proficient in analytics and analysis tools.  
  • Ability to travel. 
  •  A Bachelor's degree.

 

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