Group/Class: Group III, Hourly/Non-Exempt

Pay Range: $20-$25/hr

Reports To: Marketing Director

Status: Seasonal, Full-Time

OUR CENTRAL PURPOSE

To enrich the lives of our community by providing joy and freedom through exploration.

MARKETING MANAGER JOB SUMMARY:

The Marketing Manager is responsible for the day to day execution of the marketing plan and resort communications, advertising, and promotions. This includes everything from campaign creation, to content development, to execution and tracking. This position reports to the Chief Marketing Officer and assists in the development of the marketing plan. The Marketing Manager oversees the Marketing Coordinator and Snow Reporters.

The Marketing Manager will work within the marketing department and with other resort departments to keep guests engaged in social and traditional media as communication channels to support marketing campaigns and initiatives and to assist in projecting the resort’s brand and positioning. Additionally, this person will assist with snow reporting and editing/developing copy for our website, email campaigns, and printed material. This person will also assist the department with events, on-site marketing material and other tasks as assigned. This person will also grow opportunities for integrated marketing programs/campaigns across social and traditional media that result in guest visitation. Coordinate with the entire marketing team in developing and sourcing social media content. Ensure content is on-brand, consistent in terms of style, quality, and tone of voice. Utilize a mix of channels, including website, digital signage, social and traditional media to create awareness of marketing messages, services, and products in an authentic way. Participate in departmental planning efforts to execute marketing strategies. Assist with researching, copy writing and editing of resort collateral and online material. Assist with other communications, marketing projects and activities including photo and video shoots. Perform other tasks as assigned. 

ESSENTIAL JOB RESPONSIBILITIES/DUTIES/TASKS:

• Generate daily marketing content by taking photos and videos.

• Edit, archive, tag and manage digital assets.

• Regularly provide photo and video content for the website and social media channels.

• Work directly with the Chief Marketing Officer to support and execute daily, weekly and long term marketing projects.

• Develop graphics for signs, advertisements and logos. 

• Manage digital signage software and scheduling.

• Maintain visual brand standards for all materials - including print and digital assets. 

• Responsible for execution of social media plan.

• Coordinate sharing of the Mission Ridge story on all marketing channels.

• Use captivating content to drive social interaction with the Mission Ridge community.

• Manage the Mission Ridge app.

• Attend all pertinent Mission Ridge events and capture professional quality images and video to promote them. 

• Assist with events.

• Work well with other departments to execute needs on time and within the scope of the ask.

SKILLS REQUIRED:

• Fluent in Adobe Creative Suite including photo and video editing software.

• Strong creative design skills.

• Proficient in the use of social media platforms; including Facebook, Instagram, Threads, X, and LinkedIn.

• Skilled in the use of a DSLR camera and video cameras, such as Go-Pro.

• Advanced skier or snowboarder 

• Strong attention to detail

• Able to work early mornings 

• Ability to work varied schedule including weekends/holidays

EDUCATION/EXPERIENCE:

• Proficient in Google Sheets, Docs and GMail

• Knowledge of the ski industry

• Bachelor’s Degree prefered

• 2 plus years of relevant experience

WORKING CONDITIONS/MENTAL REQUIREMENTS:

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job.  Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the employee may work in outside weather conditions. The employee may be exposed to wet and/or humid conditions as well as extreme cold. 

Mission Ridge maintains a drug and alcohol free-workplace as well as a non-smoking facility. Weekend and holiday work may be required and involve extended hours due to the seasonal nature of the business. Due to the seasonal and weather dependent nature of the ski industry, Mission Ridge is an at will employer and all employees are subject to reduced hours and layoffs.

PHYSICAL REQUIREMENTS:        

RARELY  (0-12%)         OCCASIONALLY  (12-33%)      FREQUENTLY  (34-66%)       REGULARLY (67-100%)

Seeing: Regularly

Must be able to read

Reports and use computer.

Hearing: Regularly

Must be able to hear well enough to communicate with coworkers.                       

Standing/Walking: Regularly

Climbing/Stooping/Kneeling: Occasionally        

Lifting/Pulling/Pushing: Rarely             

Must be able to lift a minimum of 80 pounds          

Fingering/Grasping/Feeling: Regularly

Must be able to write, type, and use                 

Phone system

Note:  The statements herein are intended to describe the general nature and level of work being performed by employees, and are not to be construed as an exhaustive list of responsibilities, duties, and skill required of personnel so classified.  Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the employer.