Social Media & Community Manager
Job Details
Headquarters - American Fork, UT
Full Time

ThermoWorks is looking for a Social Media and Community Manager who brings a proven ability to build and nourish a community of customers, influencers, and brand partners on social media platforms. This individual will increase public engagement with content, ideas, and promotions through careful, consistent posts that maintain the right balance between platform relevance and brand professionalism.

**This is NOT a remote position**

 

 

Essential Responsibilities:

  • Grow social media visibility and engagement with the ThermoWorks community across all platforms with a particular focus on Instagram, Facebook, Twitter, LinkedIn, Tik Tok and Pinterest

  • Track performance using both in and off platform metrics

  • Help communicate and build understanding in the company of the connections between social media metrics and the strategic objectives of the company

  • Create and curate daily social media content including text and graphic layout/design in alignment with our promotional calendar and our content development team

  • Build relationships with social media influencers and plan collaborative marketing activities in coordination with our Affiliate Marketing Team to build awareness and engagement

  • Help organize and manage online and live ThermoWorks events

  • On occasion attend community events to build relationships and create a brand presence

  • Respond to customers social media comments and messages in a timely manner

  • Design paid ad content for weekly campaigns and track performance

  • Collaborate with team members on marketing videos, campaigns, launches, etc.

  • Keep up to date on new and emerging trends, tools, platforms, and practices in social media

  • Perform other duties as assigned

Minimum Qualifications:

  • BA/BS in Social Media Marketing, advertising, graphic design, or related program with equivalent work experience

  • Proficiency with Adobe Creative Suite (Illustrator, Photoshop, InDesign) and Sketch

  • Willingness and excitement to learn new things

  • Interest or background in food or cooking a plus
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