This position supports the work of the YMCA of the Rockies, which operates two mission-based family and group conference and retreat center and a residential camp, serving more than 225,000 guests annually. The Marketing & Communications Director is primarily responsible for the growth of the Association brand as well as the individual branding of Estes Park Center and Snow Mountain Ranch. Success for this position is most often measured by occupancies and lodging revenues. The Marketing & Communications Director oversees the Strategic Brand Managers for each location, and coordinates/directs all aspects of the Association’s marketing efforts, including advertising, promotions, public relations, reputation management, and crisis communications.
OUR MISSION AND CULTURE:
We firmly believe in our mission of putting Christian principles into practice through programs, staff and facilities in an environment that builds healthy spirit, mind and body for all. We are committed to being welcoming to all people and to making a difference in the lives of our members, guests and staff. We count on our staff to provide extraordinary mission-based experiences for our guests and for each other.