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Territory Sales Manager

Job Details

Main Location - Los Angeles, CA


The Territory Sales Manager will be responsible for sales within a specific regional geography focusing on new customer acquisition, customer retention, and growth opportunities with the current customer base. The Territory Sales Manager will be in daily contact with current and prospective customers within the assigned region (Lebanon, Jordan, Israel, Turkey, Iraq, Egypt), and will maintain a strong command of ATI’s portfolio of product offerings and stay up-to-date with domestic trends and their suitability for overseas markets.


Job Responsibilities:

Customer/Supplier (Internal/ External):

  • Interfacing with Customer/distributors at their first- and second-line management levels for annual budgeting and sales forecasting
  • Liaises with the branded market managers in devising marketing tactics and marketing spend
  • Negotiates with distributors on the allocated marketing spend
  • Address stock listing, availability, visibility and expiry issues within prescribed guidelines
  • Liaises with the logistics function to ensure timely clearing and delivery of stock
  • Responsible for debt recovery and provides support to accounting team for reconciliations


  • Provides insights from knowledge acquired through multiple data sources from distributors such as SAP, Oracle, Market reports (AC Nielson) to ensure forecast accuracy, ROI and devising key account plans and distribution
  • Analyze market trends to provide inputs for new Brand evaluations


  • Uses creativity in improving brand visibility and off take within all trade segments
  • Takes creative approaches in using existing resources in handling seasonal spikes
  • Takes part in creating an innovation culture


  • Responsible to ensure inventory levels as per the guidelines
  • Responsible for stock rotation and ensure FIFO is implemented by the distributor
  • Liaises with the trade marketing team to ensure trade marketing plans and budgets are adhered to


  • Provides inputs towards the short- and medium-term strategic planning process for the company
  • Facilitates the achievement of short term and medium-term strategic goals of the company


Requirements & Qualifications:

  • Bachelor’s degree
  • 5+ years of sales experience in the food & beverage/CPG industry and or equivalent experience
  • Experience in a complex sales environment, managing demanding customer accounts
  • In-depth understanding of sales performance metrics, KPI’s
  • Deliver clear and compelling value propositions to customers/partners
  • Excellent analytical and organizational skills
  • Strong communication skills
  • Availability to travel as needed